001 →  Fashion  Stylist: Pooshè
Rational






Getting dressed should be fun — not frustrating. Yet most people feel overwhelmed trying to find outfits that fit their personal style, body shape, and lifestyle.

Our solution is a responsive fashion styling web app where users can try on outfits virtually using pieces from their own closet or online shops — no fitting rooms needed. They can cut out looks from mood boards or stores, mix and match, and see how items actually look on their body, not someone else’s.


The app helps users compare outfits side by side, get recommendations tailored to their shape and taste, and share their looks with friends or stylists for feedback. It brings the creativity of fashion styling into a personalized, social, and sustainable experience — reducing returns, impulsive buys, and fashion waste.
User flow I



User Story IAs a user, I want personalized outfit suggestions that match my body shape and color palette so I feel confident about what I wear.
User flow II


User Story IIAs a user, I want to upload my clothes into a digital wardrobe so I can keep track of what I own and I want to book a virtual styling session so I can get expert advice for a special event.



User flow III

User Story IIIAs a user, I want to browse outfit suggestions and save the ones I like to my personal “Closet” and create a personal mood board.

Low-Fidelity

Link

Mid-Fidelity


Link 

Style Guide


Grid System
Phone: Column: 4 : Gutter: 20 : Margine : 35
Tablet: Column: 8 : Gutter: 20 : Margine : 70
Desktop: Column: 12 : Gutter: 60 : Margine: 120






Typography


HEADINGSBODY TEXTHYPERLINKSRoboto Mono, Regular, 16pxRoboto Mono, Medium, 14pxRoboto Mono, Light, 16px
Moodboard



Imagery


Iconography




Colors: Monochrome Editorial




  • White – #FFFFFF (RGB 255, 255, 255)
  • Black – #000000 (RGB 0, 0, 0)
  • Light Gray – #E5E5E5 (RGB 229, 229, 229)
  • Medium Gray – #B3B3B3 (RGB 179, 179, 179)
  • Dark Gray – #333333 (RGB 51, 51, 51
High-Fidelity


Link





Responsive Design